Everything your boutique needs to run its diary.
A beautiful booking website for your brides, and a powerful control panel for your team — working together, and built around exactly how your boutique operates.
The booking journey
A calm, elegant, mobile-friendly flow that matches your brand from the very first tap.
- Choose a boutique — each with its own photo, address, phone and hours.
- Choose an appointment — with its own length and description.
- Elegant calendar — closed days automatically greyed out.
- Only free times shown — no back-and-forth.
- Your own questions — wedding date, dress size, budget and more.
- Instant confirmation — with a reference and one-tap calendar add.
- Self-service — brides reschedule or cancel themselves.
- Waitlist — join if a day is fully booked.
Run the whole show
- Dashboard — today's appointments and live totals.
- Bookings diary — filter, open, confirm, reschedule, note.
- Customers — a full record of everyone who books.
- CSV export — your whole diary in one click.
- Availability — hours, capacity, buffers and day blocks.
- Appointment types — set services and durations yourself.
- Customise — photos, blurbs and your booking questions.
- Waitlist — see who's waiting and reach out.
Fully branded to your boutique
Your booking system is customised entirely to your boutique — including your logo, your colours, your photography and your own web address. Brides feel like they never leave your brand, from your website through to their confirmation email.
Your logo & colours
We style the whole booking journey in your boutique's colours and drop in your logo, so it looks like a natural part of your own website.
Your photography
Your own images set the tone on the booking page, from your shopfront to your latest collections.
Your own web address
The system lives on your domain with your branding throughout — brides never see a third-party name.
Analytics, notifications & security
Analytics
Busiest days and times, per-boutique performance, no-show rate, and where your brides come from — Instagram, Google, word of mouth and more.
Notifications
Optional automatic emails: a confirmation when a bride books, another when you confirm, and a reminder the day before — all sent from your own address and off until you switch them on.
Security
Passwords are safely scrambled (bcrypt), logins are secure and token-based, and each account can turn on two-factor authentication — the same kind banks use.
Calendar sync
Subscribe your Google or Apple Calendar to the diary so every appointment appears on your phone automatically.
Team accounts
An owner account plus up to four staff logins, each with their own password — and an owner account that can never be accidentally locked out.
Built to grow
Ready for optional extras such as SMS reminders, deposits at booking, consultant assignment and automatic review requests.
Bridal booking system FAQs
How much does a bridal boutique booking system cost?
There's a one-off setup to build and brand your system, then a simple monthly hosting and maintenance plan. Our current special offer starts at £99 setup and £15 a month for a single boutique — with no commission and no per-booking fees. See the pricing page for the full breakdown.
Is this appointment software only for bridal shops?
It's built around how bridal boutiques actually work — consultations, fitting rooms, wedding dates and dress questions — but the same booking engine suits any appointment-based business that wants its own branded system rather than a shared platform.
Can brides book appointments from their phone?
Yes. The booking page works instantly on any phone, tablet or computer with nothing to download, and it's styled to match your boutique so it feels like part of your own website.
How is this different from a generic booking widget or platform?
You get your own private system, branded to you and owned by you — not a shared third-party widget that charges a fee on every booking. There are no commissions and no platform subscriptions.
Do I need any technical skills to run it?
No. We build it, brand it and set up your services and opening hours for you. Day to day you just manage bookings from a simple staff control panel, and we handle hosting, backups and updates.
Start your free 14-day trial today.
We'll tailor every service, question and setting to your boutique before it goes live.